Faculty of Economics, Administrative and Social Sciences - iisbf@gelisim.edu.tr
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 Faculty of Economics, Administrative and Social Sciences - iisbf@gelisim.edu.tr

Tourism Guidance








 TurkAegean Brand Approved by EU


EU approval for TurkAegean tourism campaign. Ankara applied to the European Union to register the term "TurkAegean" last December. It was made public last week that the EU had accepted the registration application. The term means “Turkish Aegean” in Turkish.


Culture and Tourism Minister Mehmet Nuri Ersoy told the Financial Times; “The Turkish Aegean is one of the most magnificent regions of Turkey,” he said, noting that there are many historical monuments and “paradise” beaches in the Aegean region.
 
Turkey has accelerated its efforts to promote the West side of the country so that the Aegean Sea is not only associated with Greece as a tourism destination. Ankara applied to the European Union to register the term "TurkAegean" last December. The term means “Turkish Aegean” in Turkish.
 
Ankara applied to the European Union to register the term "TurkAegean" last December. It was made public last week that the EU had accepted the registration application.