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 Article Publishing by our Vice Head of Department and Graduate Student


Vice Head of Department of Advertising Assist. Prof. Dr. İpek Sucu and Public Relations and Publicity Department graduate student Melike Solhan's article titled "Orientation of Cosmetic Brands in Digital Marketing and Communication Process in Covid 19 Pandemia Process: Flormar Brand Example" has been published.


Istanbul Gelisim University, Faculty of Economics, Administrative and Social Sciences, Vice Head of Department of Advertising Assist. Prof. Dr. İpek Sucu and Public Relations and Publicity Department graduate student Melike Solhan's article has been published in the international refereed journal, e-Journal of New Media. In the article titled "Orientation of Cosmetic Brands in Digital Marketing and Communication Process in Covid 19 Pandemia Process: Flormar Brand Example", Sucu and Solhan examined the studies of Flormar brand on digital marketing and communication strategies within the scope of content analysis.

Click on the link below to review the article in detail.