From Istanbul Gelisim University, Faculty of Economics, Administrative and Social Sciences, Head of Department of Advertising Assoc. Prof. Dr. Hüseyin Dikme and Vice Head of Department Assist. Prof. Dr. İpek Sucu's article has been published in the international refereed journal, Social Sciences Research Journal (SSRJ). The article titled “Advertising Studies in Media Planning and Measurement Within The Framework Of Communication Perspective” has been published.
Click on the link below to review the article in details.