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 Faculty of Economics, Administrative and Social Sciences - iisbf@gelisim.edu.tr


Singapore Airlines Marketing and Services Manager Derya Pekruh Gerçeker, who held a seminar within the scope of the "Brand and Corporate Communication School" organized by the Istanbul Gelisim University Career Guidance Application and Research Center, explained the "Public Relations in Aviation" studies to the students.
Istanbul Gelişim University (IGU)Career Guidance Application and Research Center continues to host the doyens of the sector with its new and creative communication programs. Singapore Airlines Marketing and Services Manager Derya Pekruh Gerçeker gave a "Public Relations in Aviation" seminar as part of the "Brand and Corporate Communication School" event. The study, which was created for students aiming for a career in the field of corporate communication, attracted great attention.

INTERNAL APPLICATION AREAS AND FORMATS ARE MENTIONED

Public relations activities carried out to reach large audiences and to make image and brand activities sustainable are included in the career planning of many young people. These studies, which are carried out intensively in the aviation sector, which also serves different cultures, include many communication policies. Derya Pekruh Gerçeker, who gave a seminar on "Public Relations in Aviation", touched on the internal application areas and forms of communication models. In the event, which attracted great attention, the competencies related to adapting to the determined institution policies and designing the communication policies within the institution were gained to the students.


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